Founded in 1996 and known for award-winning, detailed action figures, NECA is a leading creator, marketer, and global distributor of licensed consumer products based on some of the world’s most recognizable movies, video games, comic books, and pop culture. NECA’s expansive product categories cover toys & collectibles, plush, prop replicas & statues, designer art figures, giftware & housewares, costumes & masks, apparel & accessories, and games.

NECA is part of Ad Populum’s legendary brands which include WizKids, Kidrobot, Enesco, Department 56, Chia Pet, Rubies II, Smiffys, Chasing Fireflies, Elvis Presley Enterprises, and Graceland. With a full roster of A-list licenses, including Marvel, DC Comics, Disney, Beetlejuice, TMNT, M3GAN, Sanrio, Sonic, Gremlins, A Christmas Story, and many more, Ad Populum works in synch across its companies to maximize a license’s potential while providing differentiated offerings and price points.