Joycat, founded in 2018 and born from love and companionship, is a trusted brand under Guangzhou Shoujia Electronic Technology Co., Ltd. We are dedicated to supporting the intellectual growth and natural development of children aged 0-6. Our diverse range of thoughtfully designed, high-quality educational toys spans four key product lines: Sensory Play, Art & Craft Play, Active Play, and Learning Play. Each line also includes ‘Specialized Care Products’ tailored for children with special needs, reflecting our commitment to nurturing every child with equal care.

With a growing global presence spanning the United States, Canada, the United Kingdom, and beyond, Joycat remains devoted to cherishing childhood and accompanying parents in “natural parenting.” We strive to create meaningful moments of parent-child interaction, fostering an upbringing filled with love, trust, freedom, and security—so every child can truly thrive.